Click image to open the Chartered Institute of Marketing Ireland website in a new browser window
The Chartered Institute of Marketing Ireland approached Eyesparks to take a fresh look at their online marketing for the 2009-10 period. With a membership network across 130 countries, the Chartered Institute of Marketing is the world’s largest organisation for professional marketers and plays a primary role in training, developing and representing the profession. Seen as the voice of Marketing that sets standards within the industry, it is also the first port of call for marketing information, knowledge and insight.
We agreed to develop a site that would be driven by the events CIM Ireland will be running over the next 12 months. The brand also needed to be brought into line with the CIM UK web presence while incorporating the theme of “Using marketing principles to grow our way out of recession” and all the print communications that had been developed for that.
We were really excited by Eyesparks’ response to our brief. Our website this year should be a place where our entire community can share ideas and keep up to date with our events.
Michael Maguire, Regional Director